Mar 10 2010

Secure Business Storage Facilities in Vernon BC

Category: Press ReleaseJim Randow @ 11:38 pm

An office space can quickly become cluttered with old records, inventory, and equipment. There are better ways to use the space that is currently being occupied by old items or paperwork. Finding good business space to rent in today’s market can be both difficult to find and extremely expensive.

A business storage facility provides a great, safe, and secure location to store these necessary items. There are several options available in Vernon BC and the North Okanagan region.

If your business utilizes large or seasonal equipment, you need effective and secure storage. When you are not using your equipment, it must be secure and safe. If you need to free up space in your office, warehouse, or home business, a solid storage facility will increase your efficiency.

Solid storage will ensure that your biggest investment, your equipment, is protected.

Records also can create space problems at your business. If you need to retain records, reports, and important files, you can run out of space quickly. A business storage facility is an excellent and secure option. It is cost effective, and it will allow you to utilize your office space more effectively to increase efficiency.

Almost every business has some records or equipment that is not used frequently, but still must be kept safe. Whether you have a home-based business, an office, or a warehouse, a great storage unit offers convenience, space, and flexibility.

Make sure that the storage facility that you choose is highly secure, and preferably has an on-site manager at all times.

A business storage facility offers an off-site location to store your important inventory that will free up space, and create office efficiency.

RXtra Storage in Vernon BC provides premier business storage services in a safe and secure facility with around the clock security and an on-site manager. RXtra are the Okanagan and Vernon BC’s storage experts!

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Mar 03 2010

Home Decor Animal Rights Statement

Category: Press ReleaseFrank Conn @ 12:42 pm

All natural animal items sold on this site are after-market products of the world-wide food industry. Hollywood Love Rugs does not sell any animal product for which an animal loses it\’s life purely for the purpose of manufacturing a fashion or home dcor product.

The Peruvian Alpaca plays a similar role in Peruvian history and culture as the Buffalo has played in the history and culture of the plains tribes of Native Americans. Traditionally, certain animals have provided not only food but have been a source of goods which have enabled entire regions and even nations to survive: including sheep in Australia, New Zealand, Alpaca in Peru and Cattle in South America.

While we endorse personally the objectives of animal rights groups, we also are aware of the fact that nations, regions, communities and families around the world are dependent on animals for their food and livelihoods. We are simply retailers. Every major department store in the world retail animal products in one form or another, including belts, shoes, purses, handbags and a multitude of other items.

Our African animal products are obtained from licensed conservationist game preserves in Africa. And it is important to note that the goals and objectives of animal rights organizations and conservationist organizations are not always the same.

A universally animal friendly and cruelty free world will not be obtained by targeting retailers in after-market products. It will only be obtained when vast regions of the international landscape completely change their nutritional palates and in some cases their entire economy. It is difficult to estimate how many millions of individuals depend on the weaving of garments, rugs and other items from wool alone.

Some of these products have health oriented qualities, such as medical sheepskin used for infants and long-term bedridden patients, which simply cannot yet be duplicated by synthetic means.

Until then, Hollywood Love Rugs has been a leader in introducing non-animal product alternatives for our customers who already have made this choice for themselves. We feature faux fur rugs available as area rugs, fake bear rugs and faux animal hide rugs. These are hypoallergenic, animal friendly, cruelty free, and completely devoid of any hint of animal product. Interestingly, all synthetic products are manufactured by entirely chemical means and pose their own unique risks to the environment.

And we still have customers who simply want something unique and beautiful. We strive to strike a balance between the needs and principals of all our customers. We serve a diverse constituency of customers, some of whom desire natural products which are free of chemicals, others who desire products made from environmentally friendly and sustainable sources, and those who wish to avoid animal products in preference to any other consideration.

Frank Conn is a specialist in natural rugs and Animal Print Cowhide Rugs, visit his site for more information about all types of area rugs

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Feb 27 2010

Market Your B2B Company with News/Press Releases

Category: Press ReleaseRay L Perry @ 7:50 pm

Press releases require strict adherence to journalistic guidelines, but can give your business the credibility it desires.

You can get more people interested in your company and its products and services by using news releases, also known as press releases. While some writing used for marketing, such as blogging, does not require a specific kind of writing, press releases must be prepared very professionally. They rely exclusively on facts. Submitting them is not difficult at all, but getting published can be.

Each type of business writing is different, and press releases are no exception. They are very professional and do not use first person pronouns. In order to benefit the most from your writing, you must follow a specific template. Your first paragraph contains the who, what, where, when, why and how information that is most important to your readers. Add more details in the next paragraph, and use the third to quote another source regarding the information in your document. Finally, summarize everything you have written. Remember, you want to inform readers, not sell to them.

The best way for you to get your press releases published widely is to submit them to several different media outlets. They can be both in print and online. If you write for online publishing, be sure to use keywords that will bring more traffic to your company\’s website. In print, your writing might be published as is or reported on.

There are lots of reasons to submit press releases. For instance, a new website, community involvement, a new product, and awards you have won are all excellent topics for a news release. If a study is conducted which is related to your industry, that would be a good topic to write about as well. If your business is offering something for free, writing about it is a great way to spread the word.

Any good B2B company wants to be seen as one of the best in its industry. By wisely using press releases to garner positive publicity either online or in print, your firm will quickly become known as one that is cutting-edge. Being the subject of actual news is much more prestigious and credible than any publicity you could buy. Show your B2B buyers that you are newsworthy by putting press releases to work for you in your marketing plan.

Ray Perry is an Internet marketing executive with more than 25 years of experience. He is the Chief Marketing Officer at Market Blazer, a small business marketing company and authorized Duct Tape Marketing coach. You can get more information about news/press releasesat www.MarketBlazer.com.

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Feb 22 2010

Press Release Submissions as a Method to Generating Backlinks

Category: Press ReleaseRobert Weinstein @ 4:51 pm

All kinds of communications specifically business communication, have undergone a make over with developments in the Internet technology. Many organizations do not use the conventional press anymore as much as they use the online press. The reasons are -several advantages that online press offers. Despite the change, the requirement for a reliable source will always be there in form of communication.

www.free-press-release.com was created precisely to cater to this need. Use of FPR implies making an implicit statement about the worthiness of content. This shows the ideal nature of FPR.

Many enterprises use FPR and have witnessed a great increase in flow to their business websites. Search engines optimization is done to all the releases as it is very important for a release to rank high on search engines if it has to read by many.

All services provided by FPR come with Google indexing and bookmarking. It is also possible for the business to suggest specific keywords that pertains to the release. The free services can also be availed without registration.

Exclusive services i.e. premier, promoted and customizable have many additional features that make certain that the release generates enormous amount of publicity. Some times businesses complain about the excess inflow of traffic due to this huge of amount of publicity. Most prominent features of the premier, promoted and customizable release options include the use of an image in the release and use of the release for other promotional purpose. If you go for a customized release then an inbound web page can also be included in the release.

Traffic is essential for a website as it would cease to exist if the traffic drops. FPR ensures that businesses get their share of enquirers and sales by generating immense publicity for them. If you are an enterprise or a marketer then FPR will help you climb the ranks. It would be very difficult to find anything else that comes close to what FPR has to offer. This one of its kind service should be milked to its worth.

Submit press releases, articles, events, news stories etc. at FPR. Press release submission service boosts your identity 200 times better.

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Feb 20 2010

Do You Want Publicity for Your Business? Press Release is Right Choice for You

Category: Press ReleaseRobert Weinstein @ 12:32 am

Power and information are synonymous. Therefore those people who are well informed are also powerful. One cannot afford to be ignorant because the world around is so quickly changing, it is impossible to survive if ignorance is indulged in. Hence those who dispense information have a very important role to play.

Owing to its sheer size and the ever increasing rate of growth, threat of misinformation on the Internet looms large. To counter this threat, it is important for all sources on the Internet to make sure that information they disburse is authentic. Amongst the most reliable and preferred sources is www.free-press-release.com.

Widely acknowledged as the best, free press release or FPR is a website that helps in distribution of press releases. Its goal is to help all enterprises, despite their sizes, use the Internet to enhance their marketing effectiveness. The Internet is all about free service and FPR has driven the point home.

The web is full of small businesses and medium size businesses which use FPR to enhance their brand value. Using FPR is a common strategy for many of them to optimize their search results as the policies of FPR are such, any association with it is bound to push things up on search engines. The reason is, FPR distributes releases to all the popular search engines on the same day.

To use FPR to make a release; there are many options with different features that suit the needs. What is common to all of them is automatic categorization of the release and auto bookmarking. With some of the release services, it is possible to associate an image with the release and the release can also be promoted. FPR also forwards it to subscribers.

The customized release option allows placement of active links on the release, removal of ad links and also permit the use of an inbound web page in the press release for the business\’s website. Compared to other similar but less efficient services, FPR is very attractively packed and it is a boon for many small businesses who can\’t mobilize big money.

Press release plays very important role in business promotion. Publish about your news stories at Free Press Release.

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Feb 19 2010

How to Write and Distribute a Press Release

Category: Press ReleaseRobert Weinstein @ 10:49 pm

With the improvement in Internet technology, a major change has taken place in the world of communication. The change has pushed businesses and marketers away from the conventional press towards the online press. The reasons are -several advantages that online press offers. Nevertheless, the need for a trustworthy source is always there and no changes can mar this.

Free-press-release.com was created precisely to cater to this need. Use of FPR implies making an implicit statement about the worthiness of content. These are the characteristics of an ideal press.

FPR has been used by many organizations to successfully create publicity and awareness about themselves. The releases are greatly enhances to ensure they get a high search engines ranking in order to get maximum exposure.

The free services offered by FPR include Google indexing and book marking. A business can also check the status of its release. If there are any specific keywords these can also be provided by the business. The free services can also be availed without registration.

With the exclusive services many other useful features come in to picture which can increase traffic manifold. Some times businesses complain about the excess inflow of traffic due to this huge of amount of publicity. Some of the highlights of exclusive services include the facility for an image in the release and the use of the release for promotional purposes. A Customized release also provides a facility to include an inbound web page.

Traffic is essential for a website as it would cease to exist if the traffic drops. FPR ensures that businesses get their share of enquirers and sales by generating immense publicity for them. If you are an enterprise or a marketer then FPR will help you climb the ranks. It is very hard to find such quality offerings and to make the most of it, a business should use it often to build a sustained publicity campaign.

Are you starting a new business? Submit your press releases, news stories and product launches at FPR.

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Feb 19 2010

Know the Importance of a Press Release?

Category: Press ReleaseRobert Weinstein @ 9:37 pm

Press releases are the most reliable sources of information. Press releases are means employed by enterprises to convey information to the public about developments like launches, updates or any thing people should know and learn about. The benefit that a business or an individual gets from a press release is a huge amount of exposure and publicity which can help in improving operations.

A press release would carry weight only if it is brought out by a trustworthy source. Similar to their real world analogues i.e. newspapers, websites also have been categorized according to the authenticity and the quality of content. www.free-press-release.com is among the highest quality service providers in the domain of press releases.

Free-press-release.com was established to help businesses distribute their releases to several news sites and search engines, thereby helping the organization communicate with its crowds. Many businesses have made it big thanks to attention to them, created by freepressrelease or simply FPR.

FPR\’s method of distributing releases involves sending them to all the big search engines the moment it is approved. This way there is no time delay for the release to figure on Google, Yahoo or MSN. It also makes the releases optimal for a search engines. This feature is very important for an organization to stand out in the crowd.

FPR also has some special services. There are three such services. A major feature of these services is- a press release can be used for promotion else where. It gives a big boost to the credibility of the institution. With the customized release option it is also possible to add an inbound web page and active links to the page.

Massive promotion by FPR ensures that the release figures on the promotional areas as well as home pages. With many other features in an attractive package, one has to consider it if traffic generation and publicity is on top of the agenda. The Internet is a tough place to survive and a business must use the best there is out there.

Launching a new product? Promote your business through press release submission service.

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Feb 19 2010

Why Captivating Press Release Stories Promote Yourself And Your Business Products Effectively

Category: Press ReleaseTim R Cooper @ 3:46 pm

Are you searching for the best informational outlets you can use for your business, products and services? Are you wondering how you can easily increase the amount of awareness the public has for the type of operations and activities your business is involved in? If you are searching for great ways to spread the word about your company, you should certainly investigate concepts that are related to subjects like press release publication ideas. When you focus your marketing efforts on these forms of advertising, you will certainly be able to create natural advertising that will build customer interest for your business and products.

Advertisers are facing an issue arising from the ineffectiveness of modern day ads. When advertisers create ads today, they are often discovering that customers have turned a blind eye to advertisements in general due to the obscene abundance of ads present in today\’s global economy. For this reason, advertisers are having to resort to new forms of advertising to increase the amount of awareness their customers maintain for their products.

This is exactly why companies are developing new forms of advertising for their offerings. One of the most popular forms of advertising is known as a press release. This type of approach to marketing provides a very high level of customer contact for businesses. The primary reason why this type of marketing is so successful is due to companies taking the extra effort to make their press releases extremely informative. Most people love to browse through interesting information too. So, when a company creates an interesting piece of information, customers are attracted to it for many different reasons.

When you are utilizing press releases as your source of advertisements, you are giving yourself the best chance you can get to let major news publications pick up on the story that you are talking about. If you can get a news publication to talk about what is happening at your company, you can be sure that your press release will be very effective overall. This is one of the best techniques you can use to acquire free advertising for your business.

One of the best forms a press release can come in is in the style of an interesting story. People who are looking for interesting information are always looking for stories and other documents that do not appear to be blatant ads. If you do create a publication that is obviously an advertisement, viewers of the ad may not be very receptive while they are looking at what you have to offer. When you can create an advertisement that is not only informative, but an advertisement in disguise, you can be sure that the customers who read your press release will be in a very receptive state when they learn about what your company is currently doing and offering to the public.

Once you inform media outlets about the products you are offering, you can be sure that some of the media companies that come across the news that you have published will incorporate the data into their publications.

As soon as you start utilizing tools that incorporate press release concepts for your business, you will see an instant increase in the amount of sales your business generates. When you present interesting information to the public, they always responds in some way. Also, when you are providing interesting information, rather than a blatant advertisement to your customers, you will certainly find them to be more responsive than they would be through any other form of marketing available today.

To start a successful home business, you should become a Internet marketer. There are many different home businesses for Internet marketing that you can get yourself into.

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Feb 15 2010

Top Tips for Energy Conservation At Home

Category: Press ReleaseJohn Gerace, PhD, PE @ 11:50 am

One of the hottest topics at the moment regards our impact on the environment. As such, we are all looking at ways to cut back on the amount of energy we use. As with many things, this energy conservation begins at home. Here is a selection of top tips to help you cut down accordingly.

Two of the biggest wastes of energy in the home are inefficient use of heating and cooling systems so, as a first step, ensure these are well maintained. Secondly, try notching your thermostats down a degree or two; you shouldn\’t feel the impact too much physically but you sure will financially. Also ensure your air conditioning unit has good airflow, and any obstructions are removed.

Household appliances are also big users of energy, notably washers and dryers. Ideally, washing should be line dried in the fresh air. This obviously is a big saver, but also adds certain freshness. If the dryer does have to be used however, try and do loads so that one load goes in as soon as another finishes. This helps to retain heat in the dryer and saves energy.

Another appliance that eats up energy is the refrigerator. There are not too many people that clean the rear of their refrigerators all too often but, if this is done weekly or at least monthly, dust will be kept to a minimum and the refrigerator will operate much more efficiently. Also, the seal around the doors should be checked often to ensure there are no leaks wasting energy.

Ovens and stoves should also be well maintained; dust, grease and grime reduce efficiency and vary the cooking temperatures produced dramatically. It is also worth having a thermometer to use in an oven to get the exact temperature, as LED displays are not always accurate. A side benefit of the thermometer is that you will likely find that your food cooks better.

These are only a few basic steps to help get you started with home energy conservation. Once started, you are sure to find many other areas you can cut back on or make more efficient. Not only are you helping to do your small bit for society, but your bank balance will look a whole lot better too.

Save Money On Your Company\’s Energy Bill, visit Energy Edge Technologies site for strategies on saving a tremendous amount of capital on your Corporate Energy Bill or call 888-729-5722 Ext. 100.

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Feb 14 2010

Press Release Submission Service helps You to Increase Sales

Category: Press ReleaseRobert Weinstein @ 11:19 am

Press releases are the most reliable sources of information. A press release is a tool used to give out information through a responsible medium to highlight facets of an organization. An organization gains a lot of exposure and hence this is considered very beneficial for its growth and expansion.

A press release would be effective only if comes from a recognized and reputed source. It is similar to press releases in newspapers. News in a reputed newspaper carries more weight. A website is also judged by the same parameters. www.free-press-release.com is among the highest quality service providers in the domain of press releases.

free-press-release.com was established to help businesses distribute their releases to several news sites and search engines, thereby helping the organization communicate with its crowds. Many big online businesses owe their growth to freepressrelease or FPR as it had helped them by creating all the publicity they needed.

FPR works by distributing the releases to several news sites and search engines like Google and Yahoo on the same day itself. It also makes the releases optimal for a search engines. It is very important for a release to be search engine friendly for it can direct a lot of traffic to the organization/individual\’s website.

FPR also has some special services. There are three such services. A major feature of these services is- a press release can be used for promotion else where. This method of promotion would lend the organization a lot of credibility. The customized release service allows attaching an image to the release and also the use of active links on it.

When it comes to promotion by FPR, it places the release in the promotional area and it also places the release on its home page. With several such features, it would be detrimental to not use these services. The Internet is a tough place to survive and a business must use the best there is out there.

Submit your press releases at free press release. Improve rankings on search engines like Google and Yahoo!

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Oct 01 2009

The Entertainment PC: A How To Guide

Category: Press Releasespreety @ 11:55 am

Learn how to enhance or replace your TV with the free Spreety.com e-book.

Los Angeles, CA

Have you ever wanted to enhance or replace your TV with the latest technology? Would you like to know how?

The founders of Spreety’s Guide to Watch TV Shows Online, who replaced their TV with a PC in 2007, have posted a free e-book titled, “The Entertainment PC: A How To Guide”.

The visually appealing e-book is on the Spreety.com site, and was written in five sections. The “Introduction” section explains why many TV shows and movies are legally available online for free. The “What’s Online” section discusses the best places to watch TV online. The “What to Buy” section discusses the hardware to fully enjoy high definition online TV. The “How to Configure” section discusses the optimal viewing configuration for a Windows Vista machine. The “Usage Tips” section wraps up the document with miscellaneous viewing advice.

“I enjoy our entertainment PC,” says Ron Laughton, co-founder of Spreety. “We use it for TV shows, sports, movies, music, home videos, video games, and photo slideshows. Our new e-book empowers those who are interested in doing the same with their entertainment center.”

As the case for watching TV online becomes stronger, incorporating a PC into the entertainment center may become more common. For those with a taste for the new, the free Spreety e-book is worth a look.

Spreety@spreety.com

www.Spreety.com

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Oct 01 2009

Spreety Upgrades to Cloud Computing

Category: Press Releasespreety @ 11:53 am

Growth is a nice problem to solve.

Los Angeles, CA

Growth is a nice problem to have for any small business. What if your business went from 20 people a month to 200,000 a month in less than a year?

Spreety’s Guide to Watch TV Shows Online (http://Spreety.com) did just that, and 5 server upgrades later, decided to try something new: cloud computing.

With traditional server upgrades, the process was labor and planning intensive. Typically, the upgrade would involve a code and data freeze, extensive reinstallation, and patience while the domain name updates trickled through the Internet. While the upside of traditional servers is control, the downside is that the hardware had to be expensive enough to handle the peaks of activity.

Enter the cloud computing server solution. The cloud is an amorphous collective of computing power that is inexpensive and handles peak activity gracefully. Billing is based on usage.

“For a growing business, we no longer have to buy powerful machines in anticipation of peaks,” remarks Spreety co-founder Ron Laughton. “Spreety can now grow without interruption, and we simply pay as we go for only what we need.”

The vendor of choice was Mosso’s Rackspace Cloud. Other cloud solutions, such as Microsoft’s Azure, are coming soon.

Spreety@spreety.com

www.Spreety.com

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Oct 01 2009

Spreety Asks: Is Your Next TV a PC?

Category: Press Releasespreety @ 11:52 am

According to Spreety.com, the Internet has surpassed TV in content and delivery.

Los Angeles, CA

A wireless computer stands where the TV once was. Gone are the cable box, DVR, DVD, AM/FM radio tuner, and multi-CD player. “The extra shelf space is nice,” comments Krista, co-founder of Spreety.com, “plus I enjoy home videos, photo slideshows, and e-mails from the comfort of my couch.”

What started in 2007 a way to save money by replacing cable TV pleasantly turned into an enhanced entertainment experience. During the next year, most of the major networks (ABC, CBS, NBC, FOX, CW, MTV, etc.) decided to publish their shows online. The message is that anytime, anywhere is the future of entertainment.

For kids shows, Nick Jr., Cartoon Network, and Disney provide more than enough Dora, SpongeBob, and Mickey to suite any little one’s tastes. For Showtime and HBO, episodes are available on iTunes for $1.99. For classic shows, there are Scooby-Doo, Bewitched, Gilligan’s Island, and hundreds of others.

Beyond shows, MSNBC, CNN, C-SPAN, ABC, etc. provide live news coverage. For sports, MLB, NHL, and the NBA have live games online for a nominal price. Sunday night NFL is free, as well NCAA football, basketball, NASCAR, and much more.

“There’s more than anyone can watch,” explains Ron, co-founder of Spreety.

So how does one find the great places to watch online? Spreety’s Guide to Watch TV Shows Online was invented for just that purpose, and is the first couch friendly guide for online TV.

Judging by the many people who have visited the Spreety site, it may be the beginning of a new trend. Will your next TV be a PC?

Spreety@spreety.com
www.Spreety.com

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Oct 01 2009

iPhone TV Online from Spreety.com

Category: Press Releasespreety @ 11:48 am

How to find and watch TV shows on your iPhone with Spreety’s guide.

Los Angeles, CA

The Spreety team is pleased to share that NBC, CBS, CW and others have limited full episodes and clips available to stream to your iPhone. They are free, legal, and do not consume the precious iPhone memory.

Full episodes include 30 Rock, Beverly Hills 90210, Buck Rogers in the 25th Century, Crusoe, Days of our Lives, Heroes, Kath & Kim, Knight Rider, Life, Lipstick Jungle, MacGyver, My Own Worst Enemy, The Office, Smart Girls at the Party, Star Trek, and The Young and the Restless.

Webisodes and segments include Battlestar Galactica, Cartoon Networks’s, Flapjack, Disney’s Pixar Mater’s Tall Tales, The Late Show with David Letterman, Mythbusters, Criss Angel’s Mindfreak, as well as other selections on the ABC, Animal Planet, Biography, Discovery, E! Online, Food Network, G4 TV, and Travel Channel sites.

Previews, sports, and news clips are also available on CBS News, CBS Sports, ESPN, FOX Sports Network, MSNBC, and The Weather Channel.

Go to http://iphone.spreety.com/< with your iPhone Safari browser, and navigate to find the best mobile TV content. The content with stars will work on an out of the box iPhone, and the ones without may require PC / Macs from the main http://spreety.com/ site.

For additional information, watch the training video and visit http://Spreety.com

About Spreety, Inc.:

Spreety.com is the first couch friendly guide for online TV, and focuses on high production quality U.S. video and audio content. The new iphone.Spreety.com is the first iPhone friendly guide for online TV.

Spreety@spreety.com
www.Spreety.com

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Oct 01 2009

Hollywords Added to Spreety.com

Category: Press Releasespreety @ 11:45 am

With Hollywood, knowing the talk is part of walking the walk.

Los Angeles, CA

With Hollywood, knowing the talk is part of walking the walk. So where can you learn the dynamic terminology of such a trendy industry?

Enter Hollywords, an encyclopedic dictionary of thousands of entertainment terms. Hollywords has been meticulously compiled since 2002, and a three thousand term subset is available on Spreety.com.

The terms span the sophisticated (i.e. avant-garde), to the technical (i.e. variable bit-rate encoding), to the pop-culture (chick flick). Everyone from a casual fan to a chiseled industry expert will find something new to learn.

“At Spreety, we were looking for a quality glossary to compliment our free Entertainment PC e-book. The Hollywords knowledge and depth far exceeded our expectations”, Ron Laughton, co-founder of Spreety’s Guide to Watch TV Shows Online.

“People often use slang and technical jargon to exclude the uninitiated from the inner circle. Hollywords breaks down these barriers and Spreety is an ideal platform to help us spread the word”, Richard W. Kroon, founder of Hollywords.

One question remains: will a word like Spreety ever make the Hollywords list? Only time will tell.

Spreety@spreety.com

www.Spreety.com

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Jul 02 2009

Press Releases Can Provide A Boost To Search Engine Ranking

Category: Press ReleaseMichael Fleischner @ 8:52 pm

Did you know that you can significantly improve your overall search engine rankings with the help of an online press release? For those of you without a marketing background, let me explain the nature of a press release and how you can use this little known SEO technique to improve your search engine rankings.

A press release is a written communication directed at members of the news to announce something of value. Today, most releases are distributed via the internet or emailed to reporters in a specific niche. Commercial press release services distribute thousands of news releases each and every day.

Many companies send out press releases to announce a new product, service, or event. The public relations industry has depended on press releases to both disseminate information as well as help cut through the clutter of millions of daily news stories. Reporters have come to rely on press releases as a way to sift through irrelevant stories and find actual news.

A press release is easy to create. Most include the date of the release, a headline, body copy, and a brief company description. Online releases include the same information with a link back to the company’s website or product page. The challenge is creating a release that is newsworthy and gets attention.

Over the last decade, hundreds of online press release websites have come online, helping reporters sift through these notifications and find the information they need. What does this mean to internet marketing? It means that there are sites that publish your news and are viewed by tens of thousands of people seeking targeted information daily.

This is good news for anyone trying to promote a new product, service, website or blog. But how do you get noticed? When I started out in Internet marketing, I thought it was all about writing a fantastic release and having it distributed across the web. And even today, that still holds true. However, when using press releases for SEO value, the key is simply to write a good release that helps build back links to your website or blog.

There are a few press release services out there that allow you to submit your news for distribution at no charge. Be careful though. Some of these sites will not let you include a link back to your website. If you’ve been paying attention, that’s the whole point of using online press release services. Just make sure you understand a services limitations before you spend your time creating your release and registering with a site.

When I need to build a ton of back links to my website quickly, I always gravitate toward online press releases. You can implement this today. Do a Google search for free press releases and look at the top 10 results. You will find many that do not charge. Be mindful though that a lot of these sites do not let you include a link unless you are going to pay a fee.

Over time I have found a couple of services I like and even pay a small fee for. I’m fine with that as long as the fees are reasonable. With a small budget you can start building inbound links to your website in less than 24 hours. Try using press releases to enhance your search engine optimization efforts. It’s quick, easy, and gets results.

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